Google AMP lowered our page speed, and there's no choice but to use it
Google’s AMP project is supposed to speed up your web site. But what do you do when it makes your site slower? Do publishers have a real choice about using it?
The AMP framework, created by Google, formerly known as Accelerated Mobile Pages.
Google, by far AMP’s biggest backer, has pressured publishers to adopt the framework by denying them access to the top of their search results page unless they use AMP.
Given Google’s position as the way most people access the web, and their clout behind the scenes of the technical aspects of AMP, there’s a real danger of an unprecedented centralization of control over how the web is built.
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